Business tools close to us that we often overlook, by Dr. Thirasan Sahasapas, Director of the #DNAbySPU program, Faculty of Business Administration, Sripatum University

October 25, 2022

Tips for using Facebook
Business tools close to us that we often neglect, by Dr. Thirasan Sahasapas
Director of the #DNAbySPU Program, Faculty of Business Administration, Sripatum University
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[6 tips for using Facebook, a business tool close to us that we often overlook]

1. Page name..insert location
“Keyword+Location” is the recommended page naming format.

2. Pay attention to the first line..in the caption.
Keywords should be included in the album and posted in the first line of the caption.
Because when you search on Google, search results often come from the first line of a post.

3. Use popular words…in your content.
For example, “How did we get here?” “Mom is mom.”
These words can be used to create trending content.
Note: Find popular words in comments on posts or various gossip pages.

4. Beautiful pictures..create value
Photos or illustrations have an impact on feelings, so they need to be more interesting.
To create brand value, the recommended trend is to organize in a Flat Layout style.
Note: Photo edited with VSCO app, watermarked with Over app.

5. Video clips…a hot trend
A video should communicate its message in the first 3 seconds, and a ‘square’ size works best.
And an interesting format right now is the Cinemagraph, where there is only one moving point in the image.
Note: Cinemagraph Pro app for making Cinemagraph images.

6. Page information…is complete.
What should you include when setting up a page on Facebook?
– Brand name
– Business details 2-3 lines
– LINE (url) is a link.
– Website
– telephone number
– Instagram
– Youtube Channel
– PDF file link for more information (recommended size is A4)
– Map (Google Map)

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Uncovering all the secrets to surviving a business in the age of technology
From Dr. Thirasan’s experience, continue at https://goo.gl/4JsTXB
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A special video series by #NextEmpire in collaboration with # DNAbySPU2 , a course for new-generation business people.
Who want to develop their business potential with Digital Marketing to create their own image and DNA.
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