{"id":26407,"date":"2023-11-13T16:40:00","date_gmt":"2023-11-13T09:40:00","guid":{"rendered":"https:\/\/www.spu.ac.th\/fac\/business\/building-a-strong-brand\/"},"modified":"2025-03-07T21:02:17","modified_gmt":"2025-03-07T14:02:17","slug":"building-a-strong-brand","status":"publish","type":"post","link":"https:\/\/www.spu.ac.th\/fac\/business\/en\/building-a-strong-brand\/","title":{"rendered":"Building a Strong Brand"},"content":{"rendered":"\n<p><img decoding=\"async\" height=\"16\" width=\"16\" alt=\"&#x1F525;\" src=\"https:\/\/static.xx.fbcdn.net\/images\/emoji.php\/v9\/t50\/1\/16\/1f525.png\"\/>  Opening up marketing perspectives in Digital Transformation #2<\/p>\n\n<p><img decoding=\"async\" height=\"16\" width=\"16\" alt=\"&#x1F4A1;\" src=\"https:\/\/static.xx.fbcdn.net\/images\/emoji.php\/v9\/t3c\/1\/16\/1f4a1.png\"\/>  In the topic \u201cBuilding a Strong Brand<\/p>\n\n<p>and do new marketing of the AIIZ brand\u201d<\/p>\n\n<p>Ready to deliver real experiences directly from real people in the industry.<\/p>\n\n<p><img decoding=\"async\" height=\"16\" width=\"16\" alt=\"&#x2B50;&#xFE0F;\" src=\"https:\/\/static.xx.fbcdn.net\/images\/emoji.php\/v9\/tb4\/1\/16\/2b50.png\"\/><a><\/a>Mr. Suwaluck Kongsamut<\/p>\n\n<p>Assistant Division Manager<\/p>\n\n<p>Reno Thailand Co., Ltd. (AIIZ)<\/p>\n\n<p><img loading=\"lazy\" decoding=\"async\" height=\"16\" width=\"16\" alt=\"&#x2728;&#xFE0F;\" src=\"https:\/\/static.xx.fbcdn.net\/images\/emoji.php\/v9\/tf4\/1\/16\/2728.png\"\/>  The seminar was conducted by<\/p>\n\n<p>Dr. Sidanuch Kittiserikun<\/p>\n\n<p>Lecturer, Digital Marketing Department<\/p>\n\n<p>Faculty of Business Administration, Sripatum University<\/p>\n\n<p><img loading=\"lazy\" decoding=\"async\" height=\"16\" width=\"16\" alt=\"&#x1F499;\" src=\"https:\/\/static.xx.fbcdn.net\/images\/emoji.php\/v9\/t6c\/1\/16\/1f499.png\"\/>  In this class, <a href=\"https:\/\/www.facebook.com\/hashtag\/dek%E0%B8%9A%E0%B8%A3%E0%B8%B4%E0%B8%AB%E0%B8%B2%E0%B8%A3?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#DekManagement<\/a> students learned about brand building and market insights that have allowed the AIIZ brand to remain in the market from the past to the present. In addition, Ms. Suwalak also provided fun activities for students in the class to join.<\/p>\n\n<p>By filming a review clip of AIIZ products that have changed in the digital age in your style and competing for the highest prize of over 10,000 baht.<\/p>\n\n<p>The Faculty of Business Administration, Sripatum University, would like to thank the speaker, Ms. Suwalak, for taking the time to share her knowledge and share her good experiences with the students this time.<\/p>\n\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n\n<p><a href=\"https:\/\/www.facebook.com\/hashtag\/youdreamityouownit?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#YouDreamItYouOwnIt<\/a> <a href=\"https:\/\/www.facebook.com\/hashtag\/%E0%B8%AA%E0%B8%B2%E0%B8%82%E0%B8%B2%E0%B8%A7%E0%B8%B4%E0%B8%8A%E0%B8%B2%E0%B8%81%E0%B8%B2%E0%B8%A3%E0%B8%95%E0%B8%A5%E0%B8%B2%E0%B8%94%E0%B8%94%E0%B8%B4%E0%B8%88%E0%B8%B4%E0%B8%97%E0%B8%B1%E0%B8%A5?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#DigitalMarketingDepartment<\/a><\/p>\n\n<p><a href=\"https:\/\/www.facebook.com\/hashtag\/%E0%B8%84%E0%B8%93%E0%B8%B0%E0%B8%9A%E0%B8%A3%E0%B8%B4%E0%B8%AB%E0%B8%B2%E0%B8%A3%E0%B8%98%E0%B8%B8%E0%B8%A3%E0%B8%81%E0%B8%B4%E0%B8%88?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#Faculty of Business Administration<\/a> <a href=\"https:\/\/www.facebook.com\/hashtag\/%E0%B8%A1%E0%B8%AB%E0%B8%B2%E0%B8%A7%E0%B8%B4%E0%B8%97%E0%B8%A2%E0%B8%B2%E0%B8%A5%E0%B8%B1%E0%B8%A2%E0%B8%A8%E0%B8%A3%E0%B8%B5%E0%B8%9B%E0%B8%97%E0%B8%B8%E0%B8%A1?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#Sripathum University<\/a><\/p>\n\n<p><a href=\"https:\/\/www.facebook.com\/hashtag\/%E0%B9%80%E0%B8%A3%E0%B8%B5%E0%B8%A2%E0%B8%99%E0%B8%81%E0%B8%B1%E0%B8%9A%E0%B8%95%E0%B8%B1%E0%B8%A7%E0%B8%88%E0%B8%A3%E0%B8%B4%E0%B8%87%E0%B8%9B%E0%B8%A3%E0%B8%B0%E0%B8%AA%E0%B8%9A%E0%B8%81%E0%B8%B2%E0%B8%A3%E0%B8%93%E0%B9%8C%E0%B8%88%E0%B8%A3%E0%B8%B4%E0%B8%87?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#\u0e40\u0e23\u0e35\u0e22\u0e19\u0e01\u0e31\u0e1a\u0e15\u0e31\u0e27\u0e08\u0e23\u0e34\u0e07\u0e1b\u0e23\u0e30\u0e2a\u0e1a\u0e01\u0e32\u0e23\u0e13\u0e4c\u0e08\u0e23\u0e34\u0e07<\/a><\/p>\n\n<p><a href=\"https:\/\/www.facebook.com\/hashtag\/digitalmarketing?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#DigitalMarketing<\/a> <a href=\"https:\/\/www.facebook.com\/hashtag\/dmkt?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#DMKT<\/a> <a href=\"https:\/\/www.facebook.com\/hashtag\/sbs?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#SBS<\/a> <a href=\"https:\/\/www.facebook.com\/hashtag\/spu?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#SPU<\/a><\/p>\n\n<p><a href=\"https:\/\/www.facebook.com\/hashtag\/sripatumuniversity?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#SripatumUniversity<\/a> <a href=\"https:\/\/www.facebook.com\/hashtag\/sripatumbusinessschool?__eep__=6&amp;__cft__%5B0%5D=AZU1z-dOSNhsE2KHoENbo68M8k7yNFnkQo859w-CLY__gLxq9MtEV-hwGAs1R4kq1CFUtHKv7jGNJBXGBi91_xQs2250ekptRNmIUoXdyobds2RAEBypoV7CZ6fO2aVK45EujTickJktyrD2M88rus7haJWhXzehutQBMg0bS8qJYDQeX8KXPCyoLAAPcKON1zs&amp;__tn__=*NK-R\" target=\"_blank\" rel=\"noopener\">#SripatumBusinessSchool<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Opening up marketing perspectives in Digital Transformation #2 In the topic \u201cBuilding a Strong Brand and do new marketing of the AIIZ brand\u201d Ready to deliver real experiences directly from real people in the industry. Mr. Suwaluck Kongsamut Assistant Division Manager Reno Thailand Co., Ltd. (AIIZ) The seminar was conducted by Dr. Sidanuch Kittiserikun Lecturer, [&hellip;]<\/p>\n","protected":false},"author":73,"featured_media":26408,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[115],"tags":[],"class_list":["post-26407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-main-banner-news-activity"],"_links":{"self":[{"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/posts\/26407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/users\/73"}],"replies":[{"embeddable":true,"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/comments?post=26407"}],"version-history":[{"count":0,"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/posts\/26407\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/media\/26408"}],"wp:attachment":[{"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/media?parent=26407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/categories?post=26407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.spu.ac.th\/fac\/business\/en\/wp-json\/wp\/v2\/tags?post=26407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}